Greenlight Fund Now Open for Submissions

Posted in News on June 3, 2020

By Wizards of the Coast

We are excited to announce that submissions for the Greenlight Fund are now open to all Magic content creators!

It has been 5 months since we announced the Magic Creator Program and the Greenlight Fund! Since then, we have begun accepting hundreds of applications for the beta Creator Program in the US, Canada, and residents all throughout Europe. We are excited to see the growth of the Creator Program and are actively working on expanding it to even more regions and languages this year.

For those who need a reminder, the Greenlight Fund is a once-in-a-lifetime opportunity for our highest-quality producers and expert community builders to bring brand-new shows to life. We have set aside up to $1 million to seed new Magic series this year. Whether you want to showcase tabletop or digital Magic—or a combination of both—the Greenlight Fund can help make your vision a reality.

Here is how it works. You submit a business proposal for the first season of your new Magic show, whether it's a pre-produced video, live stream, novella, podcast, etc. We pick the ideas we think could grow to become a cornerstone of the community (think Game Knights, Friday Nights, What The Deck . . . or anything Rhystic Studies releases). If your idea is selected, we cover production for the first season to establish your audience. From there, it's yours to own, manage, and keep growing.

At the end of the day, we're looking for great, compelling Magic content. And we're willing to fund anything from $5,000 ideas to $250,000 ideas. If all of this sounds interesting to you, keep reading below for how to submit your application.

The Application

The Greenlight Fund submission process is a bit different than originally announced. Now you can apply right here from the Magic website. You do not need to be a part of the Creator Program. And you do not need an active YouTube, Twitch, or Mixer channel.

Click here to see application questions

Greenlight Fund Application Form

  • What is your name?
  • What is your contact email?
  • What is the title (or working title) of the content series you are applying for?
  • What is your series' tagline? Give us 1–2 sentences that tell us why we should watch, read, or listen!
  • What are the goals for this series?
  • Who is the target audience for this series?
  • Who will be participating in the series? Any special guests?
  • How many episodes will be in this series?
  • What will the average episode length be?
  • Where will the episodes be published?
  • How do you plan to promote your series to get the most viewers, readers, or listeners?
  • How will you set up your series to be self-sustaining after the Greenlight Fund has run out?
  • Will you have any other sponsors for this series? If so, who?
  • If awarded Greenlight Funds, when would we expect the first episode to premier? What would the release schedule look like?
  • Describe in detail what this series will entail. What sort of content will you be focusing on? (We are expecting a couple paragraphs here.)
  • Budget requested:
  • How will this budget be used? Where will the money go?
  • Additional notes you would like to include:

Greenlight Fund applications will go through a final round of reviews by a panel of internal stakeholders across multiple teams before we reach out to those whose submissions are accepted. This panel will be reviewing submissions based off many factors.

The selection criteria could include:

  • Budget requirements and its use based on scope of series.
  • Estimated success of content during its first season, and the content's continued success after Greenlight Fund sponsorship has ended.
    • Community adoption, how many views and/or listens is the series receiving?
    • How is the audience engaging, what is the community impact?
  • Unique content ideas or opportunities our current creator community is not producing.
  • Content that can reach outside of the current community and expand Magic's fan base.
  • Wizards of the Coast's marketing needs based on current and/or upcoming product releases.
  • Being a positive brand ambassador, with a track record of professionalism.

These will be used as guidelines when reviewing, though all are not required for a submission to be accepted by us. We are determined to keep opportunities open so that the best creators in our community can shine through. After all, we just want to help you make content you and the community are excited for!

To send in your Greenlight Fund application, use the link below.

Please make sure you have prepared your detailed application using the questions above before beginning. The link will direct you to a DocuSign form which will define the Terms of Participation (which can also be found in the FAQ section of this article), and where you will place your prepared answers. You will also need to sign this document before submitting, understanding, and accepting the Terms of Participation.

DocuSign Link | UK DocuSign Link

We hope that you will find everything you need to know about applying for the Greenlight Fund in this article. However, since this is a new endeavor for Wizards of the Coast, we understand there may be some additional questions. Please feel free to reach out to us via Twitter using the hashtag #MTGGreenlight, and we will do our best to get to your questions.

Thank you for making the Magic creator community one of the best in the industry! It is because of your hard work, innovative content, and your passionate communities that we can begin initiatives like the Magic Creator Program and the Greenlight Fund to further support all of you. Now, let's go make great things happen!


How long do I have to submit my idea?

The last day an application can be submitted for 2020 review will be September 30, 2020.

Is the Greenlight Fund open for international applicants?

Yes! Please review the Terms of Participation for details.

How old do I have to be to submit an application?

Applicants must be at least 18 years of age to qualify for the Greenlight Fund.

Will the Greenlight Fund be extended to 2021?

We hope so, but not guaranteed. We expect to learn a lot during the 2020 season of the Magic Greenlight Fund. If we have found the Greenlight Fund initiative was successful, based on the goals that we used to review applications above, we will find ways to continue its support.

What if COVID-19 has affected my approved proposal, can I differ its production?

If a fund recipient's proposed series is affected by the constraints COVID-19 has had on its production, we will work with the recipient to find a mutual solution to continue the content in a safe and beneficial way.

Is the Greenlight Fund only available to those who stream MTG Arena?

No! We are excited to receive applications from creators on all video platforms, podcasters, even article writers. Content can include gameplay, focus on any format or platform (paper, MTG Arena, MTGO), cosplay content, deck techs . . . basically anything Magic related, we are interested!

Can I submit multiple applications?

There is no limit on the number of proposals a participant can submit; however, each proposal must be separate and unique from any other proposal submitted by that participant. Proposals which subvert the submission process are void.

What if I want to pitch a show idea that already exists or have already pitched elsewhere?

The first thing you need to make sure of is that you own the idea or show. If no one else owns it, then you can pitch it. The next thing you need to keep in mind is we are looking for shows that can grow and sustain. So, say you pitch us to fund your podcast that hasn't grown in over two years. That may count against you in the evaluation.

Do I need to be part of the Magic Creator Program to submit for the Greenlight Fund?

You do not need to be part of the Creator Program to apply. It will not block you from having your submission reviewed and awarded funds if the series is approved.

If I already create Magic content, will that help me or hurt me?

Having a track record of creating good content will likely help you. But that doesn't mean you should feel discouraged if you're newer to content creation. Ultimately, we want the best and freshest ideas to win.

What if I already have an existing channel? How will my channel be impacted?

Much like the answer to the above question, having your own channel with a track record of creating good content helps but is no guarantee. Information regarding ownership rights is detailed in the Terms of Participation, outlined at the end of this article.

How will I know if my application has been approved or not?

We will reach out by email if we require further information about your submission or if your submission is approved as is. Instructions will follow in that email.

Submitting a Proposal as part of this Program does not guarantee that your Proposal (or any Proposal) will be selected. Any Proposals selected, will be selected by Wizards, in its sole and absolute discretion.

How will I know if my application has been rejected?

We expect to receive hundreds of solid proposals, and even more applications beyond that. Once we have chosen all the finalists, we will also send emails to those proposals that have been rejected.

There are many reasons why a project could be rejected, we will try to be as detailed in the reasoning as possible, when necessary. Keep in mind that not all projects may be approved, even if they are good projects. There may be times we have to reject a submission based on marketing priority of other projects, or how we are needing to distribute the Greenlight Fund across multiple projects.

If my proposal has been rejected, can I resubmit it?

You certainly can, however, we would suggest you make edits to your project for a better chance at approval. If we see multiple submissions for the same project, by the same user, the project will be automatically rejected.

How long should I expect to wait before I receive an email?

Expect at least a month for the review process. We expect many applications for the Greenlight Fund and want to give each one the attention it deserves to give it a fair review. An email reply may take some time, and we appreciate your patience while we review all Greenlight Fund applications.

However, if your application was not completed enough to warrant feedback, you will not receive an email.

How long do I have to review an offer of funding before I accept?

Chosen participants will be notified by email of their submission acceptance and will be required to accept or reject the offer within seven (7) days of date of issuance. If a potential fund recipient does not respond to the initial notification within the time period stated, all required documents are not returned within the specified time period, a notification is returned as undeliverable, or a potential fund recipient is not in compliance with these terms, the funds allocated to the participant will be forfeited at Wizards of the Coast's discretion.

How mature can my content be?

Magic is a game for ages 13 and up. Your content standards don't have to be the same as things you see Wizards of the Coast create. However, if your content isn't suitable for a wide variety of players of different ages and backgrounds, it runs the risk of being rejected. As a reminder, all content and proposals must adhere to Wizards of the Coast's Code of Conduct and Fan Content Policies.

Can I include other products or brands in my content idea?

You will only be able to use IP owned by Wizards of the Coast in your show. Additional sponsors you may have will be reviewed on a case-by-case basis and must be disclosed in your submission.

How will I actually develop my series? Is Wizards producing it, or am I?

Think of us as the investors. You will manage your show yourself or with your crew, and we will provide the funding for the first season.

Will Wizards of the Coast handle any of the taxes on these funds?

No. Any and all federal, state, and local taxes associated with acceptance and use of the funds are the sole responsibility of the fund recipient.

You said one of the selection criteria is "Wizards's marketing needs." Does my show have to market new card sets?

No, it doesn't! The important thing here is that we want to show off new and exciting things related to Magic. If we're between two similar ideas, and one of them could more easily include new cards, formats, characters, or topics related to the Magic franchise, this one will likely edge out the other.

What happens after the first season? Do I have to keep making my show?

You're under no obligation to keep producing your show once the first season is done. But our goal is to pick the ideas that can grow into long-lasting series. Additionally, Wizards may choose to help fund additional seasons if we see promise that needs more time to grow.

What's considered a season? Are their requirements for episodes or hours' worth of content?

There is not a minimum number of hours or episodes of content you will need to fulfill for your submission to qualify for internal review. However, we will be reviewing how much content both parties can expect based on the amount of budget being requested. In the application, there will be questions based on budget and content that will help us understand your plans. If accepted, the fund recipient and Wizards of the Coast will mutually agree on the amount of content being produced with those funds being rewarded.

Do I own my idea? What does Wizards own?

If you read the Terms of Participation, you will see you own your idea and content. Wizards is providing a sponsorship for the first season of your show, so you are under contract to deliver what you say you will. After that first season is done, Wizards can choose to provide additional funding for future seasons. Additionally, if you want to sell your idea down the road, Wizards has the right to negotiate to buy it from you first. Besides that, the show is yours to own and grow. Any IP owned by Wizards that's used in your content (e.g. products, content, logo, trademarks), we maintain ownership of.

What are these Terms of Participation I keep hearing about?

Click here for Terms of Participation

Greenlight Fund

Terms of Participation

PROGRAM DESCRIPTION: The Greenlight Fund ("Program") is intended to provide eligible influencers with the resources ("Funds") to create original content ("Content") to promote Magic: The Gathering ("Game").

ELIGIBILITY: For the purposes of this program, eligible influencers are individuals who are 18 years of age or older whose participation in the Program does not violate applicable local laws ("Participants"). Employees of Wizards of the Coast LLC ("Wizards"), its parent, subsidiaries, affiliates, advertising and promotion agencies, members of their immediate family (spouse and parent, children and siblings, and their respective spouses, regardless of where they reside), and persons living in the same household, whether or not related, of such employees, are not eligible to participate. This Program is subject to all applicable federal, state, and local laws and is void where prohibited by law. By participating, each participant agrees to abide by these Terms, the terms of any disbursement agreements issued, decisions of Wizards, which shall be final and binding in all respects relating to this Program as well as the Wizards Terms of Use located at

HOW TO SUBMIT A PROPOSAL: To submit a proposal, follow the directions provided to submit the Proposal form in its entirety in accordance with the instructions provided ("Proposal"). There is no limit on the number of Proposals a participant can submit; however, each Proposal must be separate and unique from any other Proposal submitted by that participant. Proposals which subvert the submission process are void.

Submitting a Proposal as part of this Program does not guarantee that your Proposal (or any Proposal) will be selected. Any Proposals selected, will be selected by Wizards, in its sole and absolute discretion.

NONPROPRITARY: Proposals are deemed nonproprietary and nonconfidential. Participants acknowledge that Wizards may receive other proposals (or Wizards employees or third-party independent contractors may create materials on their own) that are similar or identical in theme, format, or other respects to the Proposal submitted by other participants. Participants acknowledge that, by submitting a Proposal, Wizards does not waive any rights to use similar or related ideas previously known to Wizards, or developed by its employees, or obtained from sources other than participants. Participant further agrees that Wizards shall not have any liability to participants for any direct, indirect, contributory, vicarious, secondary, or other infringement or protection of any copyright in or to participant's proposal.

FUND RECIPIENT NOTIFICATION/CONDITIONS: Chosen Participants ("Fund Recipient") will be notified by telephone, mail, and/or email ("Notification") within approximately a month from the day their proposal was submitted. If a potential Fund Recipient does not respond to the Notification within seven (7) days of its issuance, a Notification is returned as undeliverable, or a potential Fund Recipient is not in compliance with these terms, the Funds allocated to Participant will be forfeited and, at Wizards's discretion, the Notification will be revoked.

Any and all federal, state, and local taxes associated with acceptance and use of the Funds are the sole responsibility of the Fund Recipient. Fund Recipients may not assign or transfer funds. All terms, conditions, and details of the disbursement of the Funds are at Wizards's sole discretion.

PROPOSAL RESTRICTIONS: No part of the Proposal may have been previously published, have won previous grants or contests, infringe upon the copyrights, trademarks, rights of privacy, publicity, or other intellectual property or rights of any person or entity, or otherwise encumbered. The Proposal will not include any third-party trademarks or copyrighted materials (including but not limited to content, props, or music) without having all necessary rights to enable Participant and Company to use such trademarks, personality rights, and/or materials as incorporated into the Content, for all purposes described herein, without any royalty or other compensation. Wizards, in its sole discretion, may disqualify a Proposal for any reason, including if it determines, in its sole discretion, that a Proposal fails to conform to these Terms in any way or otherwise contains unacceptable content as determined by Wizards, in its sole discretion.

This Program is limited to Content and does not grant or otherwise provide Participants rights to Wizards's intellectual property or the right to create, market, sell, or otherwise exploit merchandise that incorporates or associates with Wizards's intellectual property.

PERSONALITY RIGHTS LICENSE: Fund Recipient grants to Wizards and its designees a royalty-free, perpetual, and irrevocable license and right to use and to authorize others to use (including by license, sublicense, assignment, or otherwise) throughout the Territory the Fund Recipient's name, image, likeness, voice, performance, social media handles, nicknames, biographical materials, statements, testimonials, recordings, and other indicia, and any portion thereof to the extent necessary for Wizards to freely display, exploit, publish, photograph, record, modify, edit, reproduce, sublicense, create derivative works from, or otherwise use the Content in any and all media, channels, or platforms (now or hereafter known) for commercial, advertising, and/or promotional purposes in connection with Wizards's products, brands, or games, without in each and every instance any additional permissions from and/or compensation or notices to Influencer or any other person.

WIZARDS INTELLECUTAL PROPERTY: Fund Recipient acknowledges that it does not have any rights in any Wizards products, content, trademarks, or other intellectual property other than those limited rights expressly provided for herein. Fund Recipient agrees that it will never challenge the ownership of or Wizards's rights in or to Wizards products, content, trademarks, and intellectual property.

RIGHTS TO CONTENT: Fund Recipients shall own all right, title, and interest in the Content created with the Funds, with the exception of any intellectual property owned by Wizards incorporated therein. However, Wizards and its designees, successors, licensees, and assigns will have a nonexclusive license to reproduce, distribute, display, perform, create derivative works based upon, or otherwise exploit the Content and all elements embodied therein, in whole or in part, including, without limitation, the names, cities, and states of residence and likenesses, voices, performances of Fund Recipients, in any manner, in any and all media, now known or hereafter devised, throughout the world in perpetuity, for advertising, promotional of the Program, without further compensation, notification, or permission. Fund Recipients hereby expressly waive any and all moral rights or rights of attribution or integrity to the Content and agree not to assert the same against Wizards at any time. Fund Recipients agree that Released Parties (as defined below) are not responsible for any unauthorized use of Proposals by third parties. Wizards has no obligation to make use of the rights granted herein.

RIGHTS TO DERIVATIVE CONTENT: For the purpose of these Terms, "Derivative Content" shall mean any content that is derived from, a spin-off of, a sequel to, and/or inspired by the Content. Fund Recipients agree that in the event that they wish to create Derivative Content, they will notify Wizards and Wizards will have the right to help fund and/or participate in the creation or development of such Derivative Content, and Wizards will also have the right of first negotiation and last refusal with respect to the owning or licensing (exclusively or nonexclusively) such Derivative Content; such rights shall survive the expiration or termination of Fund Recipients' participation in the Program. The parties shall negotiate the terms of an agreement with respect to Derivative Content development in good faith. Only in the event that Wizards decides not to enter into such an Agreement with Fund Recipients, may Fund Recipients develop such Derivative Content without Wizards's involvement. It is expressly understood and agreed that Fund Recipients' use of the Game in Derivative Content will be subject to Wizards's approval, regardless of whether Wizards participates in, or funds, Fund Recipients' creation of Derivative Content.

RELEASE OF LIABILITY AND ADDITIONAL COVENANTS: Participant agrees to release, indemnify, discharge, and hold harmless Wizards, its parent, affiliates, subsidiaries, and advertising and promotion agencies, and the respective officers, directors, shareholders, employees, agents, and representatives of the forgoing (collectively, "Released Parties") from any and all injuries, liability, losses, and damages of any kind to persons, including death, or property resulting, in whole or in part, directly or indirectly, from Participant's participation in the Program or any Program-related activity, the acceptance of the Funds and/or Wizards's use of the rights granted herein. Participant agrees that Wizards is not liable under any circumstances for lost opportunities or profits, or for consequential, special, punitive, or indirect damages of any kind.

Participant will indemnify, defend, and hold harmless Released Parties from and against any breach, claims, suits, hearings, actions, damages, liabilities, fines, penalties, costs, losses, judgments, or expenses (including reasonable attorneys' fees) arising out of or relating to the Content or Participant's failure to comply with the terms of this Program.

Participants represent, warrant, and covenant that the Content is the result of a production that is not subject to the jurisdiction of SAG, AFTRA, or other acting or entertainment unions or guilds that would impose restrictions on the production or create obligations for residuals or other fees or payments in connection with the use of the Content, and Fund Recipients forfeit any right to assert such obligations resulting from guild or union membership.


Wizards reserves the right to modify or discontinue, temporarily or permanently, the Program (or any part thereof) or your participation in the Program with or without notice and without liability to Fund Recipients. Fund Recipients agree that Wizards will not be liable to you or to any third party for any modification, suspension, or discontinuance of the Program.

Fund Recipients may not assign, transfer, subcontract, or delegate Terms of Participation or any of Fund Recipients' duties, obligations, rights, or remedies hereunder, either voluntarily or by operation of law, without the prior written consent of Wizards, which may be withheld in Wizards's sole discretion. Any such assignment, transfer, or delegation will be of no force and effect.

If any provision of these Terms of Participation is found or held to be invalid or unenforceable by any tribunal of competent jurisdiction, then the meaning of such provision will be construed, to the extent feasible, so as to render the provision enforceable, and if no feasible interpretation would save such provision, it will be severed from the remainder of these Terms of Participation. The remainder of these Terms of Participation will remain in full force and effect.

Released Parties are not responsible for lost, late, incomplete, damaged, inaccurate, stolen, delayed, misdirected, undelivered, or garbled Proposals, messages, email, mail, or other communications of any kind; or for lost, interrupted, or unavailable network, server, Internet Service Provider (ISP), website, or other connections, availability or accessibility or miscommunications or failed computer, satellite, telephone, or cable transmissions, lines, or technical failure or jumbled, scrambled, delayed, or misdirected transmissions or computer hardware or software malfunctions, failures, or difficulties, or other errors or difficulties of any kind whether human, mechanical, electronic, computer, network, typographical, printing, or otherwise relating to or in connection with the Program, including, without limitation, errors or difficulties which may occur in connection with the administration of the Program, the processing or reviewing of Proposals, or in any Program-related materials. Released Parties are also not responsible for any incorrect or inaccurate information, whether caused by site users, tampering, hacking, or by any equipment or programming associated with or utilized in the Program. Released Parties are not responsible for injury or damage to any person's computer related to or resulting from participating in this Program. Persons who tamper with or abuse any aspect of the Program who act in an unsportsmanlike or disruptive manner or who are in violation of these Terms, as solely determined by Wizards, will be disqualified and all associated Proposals will be void. Should any portion of the Program be, in Wizards's sole opinion, compromised by virus, worms, bugs, non-authorized human intervention, or other causes which, in the sole opinion of the Wizards, corrupt or impair the administration, security, fairness, or proper submission of Proposals, Wizards reserves the right at its sole discretion to suspend, modify, or terminate the Program. CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE THE WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE PROGRAM MAY BE IN VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, WIZARDS RESERVES THE RIGHT TO SEEK DAMAGES AND OTHER REMEDIES (INCLUDING ATTORNEYS' FEES) FROM ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT OF THE LAW, INCLUDING CRIMINAL PROSECUTION.

Regardless of the place of its physical execution, these Terms of Participation shall be interpreted exclusively under the laws of the State of Washington, without reference to its choice of law rules. The parties irrevocably consent to the exclusive jurisdiction and venue of the federal and state courts located in King County, Washington with respect to any claim or suit arising out of or related to these Terms of Participation, and agree not to commence or prosecute any such claim or suit other than in the aforementioned courts. The parties hereby agree to waive their respective rights to a jury trial of any dispute, claim, or cause of action related to or arising out of this Agreement.

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